2:00pm (EST)
The market is near its worst levels of the day and continues to trade off headline news which has been negative for much of the session. Economic news here at home has been uninspiring for the bulls as they continue to give up ground to the bears.
Before the bell, the Commerce Department reported Home construction plunged over 22% in February to 479,000 homes. It was the lowest level in nearly two years and the second-lowest on record in more than 50 years.
Elsewhere, the Labor Department said the Producer Price Index rose to 1.6% in February, which was double the rise from the previous month and the biggest increase since June 2009. Higher energy costs weighed on food prices as they soared nearly 4% which represented the biggest jump in over 35 years. Harsh winter freezes hurt harvesting in which sent fresh vegetable prices soaring and represented 70% of the increase.
And to no one’s surprise, gas prices also spiked in February as the national average price came in at $3.55/ gallon, up $0.40 from a month earlier.
As a result, the Dow is down 190 points to 11,664, while the S&P is off 20 points to 1,261. The Nasdaq is lower by 40 points to 2,627.
As far as “impact” earnings trades for today, we were looking at FedEx (FDX, $88.63, down $2.08) and Nike (NKE, $86.21, down $0.96) which report earnings on Thursday. We took a look at both stocks in our Members Area this morning but as far as playing the options – we will probably sit this round out.
There are other trades on our Watch List that we are warming up to without the risk of earnings but these two stocks will likely be on the move tomorrow. Subscribers, check for the updates.











Nike (NKE) Call Options Hit 235% Return
Thursday, March 18th, 2010
12:30pm (EST)
Folks, we hit one out of the park today and we are smiling (no pun intended as you will see). We have been busy all morning updating the action in our Members Area and we have another trade on the tip of our tongue as we speak.
We have been talking about Nike (NKE, $75.10, up $4.22) in our Members Area all week and we thought we would give those of you who haven’t joined us a sneak peak. Here were our thoughts when we recommended a Nike call option trade in our 9am update yesterday morning:
“Action: Tiger is back and the company reports earnings after the bell today. It’s almost too good to be true and it just feels funny how all of this is coming together. In fact, it almost feels like the perfect “buy the rumor, sell the news” event.
We are going to be honest with you. This feels like a setup and we could get a baseball bat to the face on this trade if we are wrong. But we like it and the options are only 50 cents. A 10 contract trade is $500.
We recommended a Nike call option the last time out the company reported earnings which was back in November. That trade returned 173% for our subscribers and we are hoping this one doubles.
We doubt the stock moves 10%, or $7, on Thursday’s open but we do think a 5% move is a given. That should be plenty to make the April 75’s double.
If Nike misses, we still have 5 weeks before the options expire. Roll the dice. Use limit orders of up to 65-75 cents but try to get them cheaper at the open. If the calls open HIGHER than 75 cents, VOID the trade.” (END)
The calls we mention opened at 50 cents yesterday so we got even better prices than we anticipated. They closed for a 50% paper profit by Wednesday’s close but have exploded today and are currently trading at $1.85. We alerted our subscribers to close half of their position into strength but we can still ride the wave if Nike runs to $80.
We also have another trade we are profiling that we think has the chance to at least double so we released today’s update a little early. We are also close to shutting down another trade for a 50% profit so timing is crucial for current subscribers.
As we head to press, the Dow is up 7 points to 10,740 and is going for 8-in-a-row. The Nasdaq is down 2 to 2,386 while the S&P 500 is off 3 points to 1,162.
Tags: Nike call options, Nike earnings, NKE, NKE call options, option picks, option signals, options alerts, stock option picks, stock options trading
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